C&E Locksmiths is a well-established locksmith service provider based in Brandon, Manitoba. Specializing in both residential and commercial locksmithing, they are trusted partners of top security brands such as Abloy, Medeco, dormakaba, and Allegion. Despite their stellar reputation, their website was outdated and did not effectively showcase their wide range of services or partnerships. They approached Bizfront for a complete overhaul to elevate their brand and generate new leads.
Challenge
C&E Locksmiths' old website was not aligned with the professional services they provided. It failed to highlight their trusted partnerships with top suppliers and was not optimized for SEO, resulting in limited online visibility and no lead generation. Their new owner, Jason Yorke, wanted to modernize the site to better reflect their offerings and attract new business.
Guidance from Bizfront
Bizfront collaborated closely with Jason to understand his vision for the new website. We explained the importance of design and SEO working hand-in-hand, focusing on how a user-friendly site could both inform potential customers and generate leads for their locksmith services. Together, we mapped out a strategy to highlight C&E’s services, their product partnerships, and showcase their long-standing reputation in Brandon’s local market.
The Solution
Bizfront delivered a brand-new, responsive website that is optimized for search engines like Google and Bing. Key features of the new site include:
Service and Partner Showcase: The site clearly displays C&E’s full range of locksmith services and their partnerships with leading brands such as Abloy, Medeco, dormakaba, and Allegion.
Modern Design: We implemented a sleek design using C&E’s signature color scheme, clean high-definition imagery, and intuitive navigation.
SEO Optimization: We integrated targeted keywords and on-site SEO practices to ensure C&E Locksmiths ranks higher on search engines, driving more organic traffic.
Responsive Design: The site is fully optimized for desktop, mobile, and tablet use, providing a seamless experience across all devices.
Copywriting: Bizfront crafted clear, compelling copy to engage visitors, explain C&E’s services, and highlight their decades-long history in the community.
The Results
The new website exceeded C&E Locksmiths' expectations:
Improved Online Visibility: The SEO improvements have positioned C&E Locksmiths higher on search engines, increasing their visibility to potential customers.
Lead Generation: The new site is now actively generating leads, particularly for locksmith projects, shop work, and general inquiries.
Modern, User-Friendly Design: The website reflects the professionalism of the business and is easy for visitors to navigate and find the information they need.
Owner Satisfaction: Jason Yorke rated Bizfront’s work a 10 out of 10, saying, “Everything looks amazing on our site!”
Conclusion
Bizfront helped C&E Locksmiths establish a modern digital presence that truly reflects their professional services and trusted partnerships. By providing a sleek design, optimizing for SEO, and focusing on user experience, Bizfront transformed C&E’s website into a lead-generating powerhouse. Ready to transform your business’s digital presence? Contact Bizfront today.
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